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What If Amazon Had Chosen Atlanta? Implications on Community and Corporate Identity - Ideas for Leaders

What If Amazon Had Chosen Atlanta? Implications on Community and Corporate Identity

Idea #738

What If Amazon Had Chosen Atlanta? Implications on Community and Corporate Identity

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KEY CONCEPT

In considering Atlanta for its second headquarters, Amazon raised an issue that could impact other companies considering new locations: would socially liberal Amazon influence its community, or would the company itself be changed by its new conservative surroundings?


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Idea conceived

March 1, 2019

Idea posted

May 2019
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